01. Market Demands

Bringing new and competitive sugarbeet varieties to market is a long-term mission. Various factors determine if a new variety is suitable for a specific growing region. The productivity of a sugarbeet variety is influenced by many external factors such as soil type, weather, disease pressure, field management, and more. This is why market demands are very important to SESVanderHave!

After a growing season in one of the 1.2 million acres of U.S. sugarbeet fields, the beets are delivered to the sugar factories. There, sugarbeets are processed into sugar for the food and beverage industry.

Sugar Yield

Sesvanderhave market demands farmer needs sugar beet

Sugar yield is the most important consideration, which is composed of the root yield and the sugar content of the root. The higher the root yield and the more sugar the beet holds, the greater the financial return for the farmer. That is why growers always want the best possible sugarbeets for their field. This of course depends on the region and the farmer. A sugarbeet that thrives in cold weather conditions will not generate the same sugar yield when it is grown in warmer U.S. fields. Each sugarbeet variety therefore requires made-to-measure treatment. For this reason, SESVanderHave has an extensive portfolio of sugarbeet varieties for all regions where sugarbeets are grown.

How do we do this?

We are sugarbeet experts – SESVanderHave is the only company in the world which focuses exclusively on research into and production of sugarbeet seeds.

Sesvanderhave market demands world analysis